In his article, Bruno Caron provides an in-depth analysis of the amendments introduced by Bill C-59, enacted in June 2024, which significantly strengthen the Canadian Competition Act‘s stance on greenwashing. These changes grant the Competition Bureau enhanced authority to address false or misleading environmental claims, marking a pivotal step in regulating corporate environmental responsibility in Canada.
Bruno discusses how businesses must now meet stricter requirements when making environmental claims, including the use of internationally recognized methodologies and verifiable data. He emphasizes the importance of substantiating such claims with robust, independently verified evidence to avoid severe penalties, which can include fines of up to 3% of global revenue for non-compliance.
“Companies should avoid making any claims about future environmental performance unless they are backed by clear, objective commitments that are publicly available and verifiable,” Bruno advises in the article.
Read the full article in the Jan-Mar 2025 issue of Risk & Compliance magazine (free subscription required): Greenwashing amendments to the Canadian Competition Act
